Focusing on the innovation of marketing methods and strengthening the execution of innovative marketing have always been the development direction of Wells Ceramic Terminal.
In the annual Double Eleven large-scale promotion event, Wells relied on its unswerving pace and innovative marketing methods to achieve efficient breakthroughs on the road of terminal marketing, creating sales miracles again and again. Operated by the Wells headquarters, the Double Eleven Wells Preferred WeChat shopping event is launched in Huaihua, Chenzhou, Guiyang, Xiangtan, Shaodong, Changzhi, Houma, Jincheng, Pingyao, Linfen, Luliang, Shangdang, Zhuzhou, With the coordinated operations of Qiyang, Shaoyang, Yiyang and other places, the terminal exploded again!
Throughout and efficient execution
"Persistence and efficient execution" is one of the tenets for the success of this Double Eleven WeChat snap-up event. More than 20 localities participated in this WeChat snap-up event. They followed the instructions from the Wells headquarters, worked together sincerely, and were determined to achieve good results in this event. From the formulation of early activity plans, the formulation of popular products to the planning and layout, Wells headquarters has always been in close communication with local distributors, and is bound to achieve the overall goal.
Work together and implement thoroughly
With the joint efforts of Wells headquarters and local dealers, the Double Eleven event was carried out in an orderly manner. The Wells headquarters and local dealers at the terminals work together, with unified command from the headquarters, and the local marketing teams demonstrate efficient execution. This event was effectively promoted through WeChat Moments promotion, retail customer acquisition, return visits from old customers, video promotion and other channels. Through this efficient publicity method, the Wells brand and this Double Eleven WeChat event quickly became popular among the people.
Headquarters command can win battles
If you follow the command from the headquarters, you can win the battle. Under the unified deployment of Wells headquarters, Wells marketing teams in various terminal locations cooperate efficiently. Wells Double Eleven WeChat blasting event was officially launched at 7 pm on November 11. On the night of the event, with the Wells headquarters’ years of intensive cultivation in the terminal market and excellent product cost-effectiveness, under this “innate advantage”, the Wells Double Eleven WeChat event was as popular as ever, with a wave of online purchases Wave after wave, detonating ceramic tile markets across the country.
Stick to the original intention and delve deeply into the market
Wells’ Double Eleven WeChat shopping event was a complete success. The success of this event confirms two major factors: first, only the Wells headquarters and terminal dealers can work together to maximize the recognition of the terminal market; second, the efficient and innovative marketing and promotion model, excellent product cost-effectiveness and High-quality service is an important factor in making customers purchase again and again. We firmly believe that by continuously optimizing marketing innovation methods and actively exploring the market, Wells Ceramics will continue to create sales miracles in the building ceramics industry!
