On the evening of October 25th, the opening of Hengjie Technology Innovation R&D Center and product technology launch conference were held! More than 14 media platforms including Douyin, Weibo, and Yizbo broadcast the event of this new domestic benchmark brand of sanitary ware live, with a total of more than 10 million views. Let us focus on this conference and experience how Hengjie takes quality as its soul and technological originality as its driving force to create a new benchmark for high-end sanitary ware manufacturing in China, lead new developments in the industry, and open up a new "clean" world of intelligence!
As a new domestic leader in the field of smart bathrooms in recent years, Hengjie has always focused on improving the quality of life in Chinese bathroom spaces, adhering to "productism", pursuing "intelligent leadership in the clean world", and insisting on leading the home furnishing industry with technological innovation development, determined to create high-quality bathroom life tailored for Chinese people. At this press conference, Hengjie once again demonstrated its hard power in innovation and research and development to the society and the public, demonstrating the ambition of new domestic brands to lead the trend.
"New Benchmark" People's Daily visited Hengjie's new technological innovation R&D center
Hengjie was established in 1998 and has a development history of 23 years. The constant pursuit of clean quality is Hengjie’s unchanging principle. At the same time, Hengjie has always focused on innovative research and development, and has successively put into use two major R&D centers: the intelligent R&D laboratory and the product development performance laboratory. Now, another new technological innovation R&D The center officially launches today. So far, the total area of Hengjie's R&D experimental center has reached 6,000 square meters, which will provide strong support for Hengjie's innovative technology research and development and product reliability performance testing experiments, and provide more possibilities for creating a more intelligent, convenient and comfortable bathroom space. .
Chinese brands understand the needs of Chinese people better. Currently, Hengjie has more than 3,000 stores in more than 400 cities across the country, providing bathroom space services to millions of families in China. As the initiator of the "Brand Power Plan", People's Daily also visited Hengjie today and used the lens of the "Reading" program to record the brilliant development of Hengjie, a new domestic brand that has been loved by consumers in recent years.
"New Development" Industry BigCoffee themed forum discusses new trends in Chinese sanitary ware
We were honored to have the famous financial writer Mr. Wu Xiaobo and the secretary-general of the Residential Decoration and Components Industry Branch of the China Building Decoration Association Ms. Hu Yanan invited to the press conference to discuss the development trends of China's sanitary ware industry with Mr. Ding Wei, CEO of Hengjie Group. and future direction. In recent years, Chinese home furnishing industry brands have developed rapidly, and their growth rate far exceeds that of imported brands. The invited guests shared their views on the changes in the industry.
Mr. Wu Xiaobo, who once wrote the article "Go to Japan to Buy a Toilet Seat" and caused heated discussions on the Internet, said that his several visits to Hengjie's factories in recent years have allowed him to see Hengjie's "intelligent" manufacturing of new domestic products. of ingenuity! He deeply felt that the quality of domestic brands represented by Hengjie has been rapidly improved in recent years. Because domestic brands have a deeper understanding and insight into Chinese consumers, their products can better meet the individual needs of Chinese people.
Ms. Hu Yanan shared her observations from the perspective of an industry insider. She mentioned that the household consumption market has great potential and strong consumption power. The recognition of domestic brands by young consumers born in the 90s and 00s. Behind the rapid rise of domestic products reflects the rise of strong national self-confidence! Change is a constant, and domestic brands should live up to high expectations, insist on quality first, and improve their technological research and development capabilities.
Mr. Ding Wei concluded that consumers’ trust in domestic brands has strengthened Hengjie’s determination. In the future, Hengjie will make good products, work hard on innovation, science and technology, and enhance the bathroom life experience of Chinese consumers through the ultimate products and services.
At the same time, the R&D and innovation capabilities of domestic bathroom brands represented by Hengjie are rapidly improving. In the next step, Hengjie will design and develop the bathroom space as a whole space, provide overall solutions for the bathroom space, and promote the development and upgrading of the bathroom industry!
"New Clean World" Hengjie's new product technology and multiple new products are unveiled
Hengjie has always pursued long-termism and productism as its corporate development philosophy. Therefore, its strong technical reserves have promoted the continuous improvement of Hengjie's three major R&D centers. These R&D centers have passed the national CNAS laboratory accreditation, water efficiency test Laboratory accreditation, satellite laboratory accreditation, and has maintained accreditation qualifications. Up to now, Hengjie is not only theThe first drafting unit of the "Smart Toilet" industry standard, it has also undertaken special research work related to national and industry standards for many times, and has become a participant in the formulation of more than 60 national and industry standards.
At this press conference, Mr. Zhang Yang, senior product director of Hengjie Group, introduced a number of Hengjie's industry-leading cutting-edge sanitary ware technologies, including two key new technologies. One is the new coating of Hengjie Hardware Water Purification Technology, which is less prone to stains and easier to clean. This technology has been applied to Hengjie Water Purification Technology’s new products: New Wing T9 Series and Zhijing Series. The other is the wood alloy plate technology and water-resistant ecological wood technology used in Hengjie bathroom cabinets, which are waterproof, moisture-proof and anti-bacterial. The reserve of new technologies injects new vitality into the quality improvement of high-end sanitary ware!
From every detail that focuses on the use scenarios of Chinese household products, Hengjie's persistence in product technology and quality can be seen. With the support of strong technical reserves, Hengjie also made a grand appearance at the press conference with many new products. Hengjie product manager Liu Dongdong and technology blogger EVA fully demonstrated Hengjie's new technology products and Hengjie's trump card in the new product display room. Product - Hengjie R11 smart toilet that won the Red Dot Award. He also explained the six major technical selling points of the R11 smart toilet, which is another new generation-changing work of Hengjie in the smart category after Double Q. At the same time, the Q3PLUS smart toilet, C9PRO super cyclone electric toilet, and C9 super cyclone toilet are introduced and explained one by one. These products have become the most attentive smart partners in the bathroom with their pleasing technology and textured design.
After 23 years of brand development, Hengjie has grown into a leader in China's sanitary ware industry. In the process of seeking its own development, it has also promoted the entire industry from "China's sanitary ware manufacturing" to "China's sanitary ware intelligent manufacturing" and then to The transformation of "Chinese sanitary ware creation". In the future, Hengjie will adhere to the innovation and development of domestic products with continuous technological evolution and product iteration!
